Tag Archives: Apple

How does my bookstore make money if I browse….. then download?

Tweet We are heading to vacation in Mexico, where we rented a week at a house in Manzanillo with friends for a charity. And I needed to load up my IPad with books. I have never liked the browse function … Continue reading

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Responsible Marketing in Digital

Tweet Several companies hit the news recently because of a laissez-faire attitude to responsibility that backfired. Take Match.com, which didn’t see their role as keeping its members safe. Then a woman sued after being sexually assaulted by a man she met … Continue reading

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The Right to App

Tweet I never liked this made up word….app.  Not sure why. As an investor in digital technology, I found the word a little too snappy for all the robust digital tools we could have on our devices. So just when … Continue reading

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